We demonstrate a method for estimating 2‐D velocity models from synthetic and real seismic reflection data in the framework of migration velocity analysis (MVA). No assumption is required on the reflector geometry or on the unknown background velocity field, provided that the data only contain primary reflections/diffractions. In the prestack depth‐migrated volume, locations where the reflectivity exhibits local coherency are automatically picked without interpretation in two panels: common image gathers (CIGs) and common offset gathers (COGs). They are characterized by both their positions and two slopes. The velocity is estimated by minimizing all slopes picked in the CIGs. We test the applicability of the method on a real data set, showing the possibility of an efficient inversion using (1) the migration of selected CIGs and COGs, (2) automatic picking on prior uncorrelated locally coherent events, (3) efficient computation of the gradient of the cost function via paraxial ray tracing from the picked events to the surface, and (4) a gradient‐type optimization algorithm for convergence.